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Written Work & Related Materials 

1

Streaming Services: The Unethical Practices Behind How You Watch Content

The streaming industry has continued to grow, but because of high investments and lack of profitability, they are turning to some unsavory practices to turn a profit.

2

Industry Report: Digital Streaming Industry

Report on the digital streaming industry including customer insights, background, and an evaluation of the current industry landscape

3

Case Study: The Cracker Barrel Rebrand

Cracker Barrel, a legacy brand, attempted a major rebrand in 2025. This case study explains their campaign objectives and the reason why it did not resonate with their intended audience.

Culminating Experience:
Unethical Practices in the Streaming Industry

Industry Report:
The Digital Streaming Industry

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